Privacy Policy

Last Updated: August 17, 2026

Welcome to Dale Electric Supply Co Inc. We respect your privacy and want to protect your personal information. This Privacy Policy explains what we collect, how we use and share it, the cookies we set, and the choices and rights available to you.

Information We Collect

• Account information — name, email address, password, and optionally your company name, billing address, and phone number.
• Google sign-in — if you sign in with Google, we receive your name and email address from your Google account.
• Order and checkout information — billing and shipping name, company, address, phone, email, purchase order number, payment card details, and your order history.
• Forms — information you submit through our contact form, catalog request form, or product inquiry forms (name, company, email, phone, address, and your message).
• Newsletter — your email address if you sign up for our mailing list.
• Technical information — your IP address and the approximate location derived from it, along with standard web log information.

Payment information is never stored in unencrypted form. All payment card details are encrypted in transit and at rest.

How We Use Your Information

• To set up and manage your account and process your orders
• To respond to your inquiries, catalog requests, and customer service requests
• To send order confirmations and, if you opt in, our email newsletter
• To communicate with you about your account or changes to our policies or terms
• To understand how our site is used and improve it (analytics, only with your consent)
• To protect our site and customers from fraud and abuse

Who We Share Information With

We do not sell your personal information. We share it only with the service providers below, for the purposes described:

• Google — analytics (with your consent), address autocomplete and maps, web fonts, optional Google sign-in, and embedded YouTube videos. Use of these services is subject to the Google Privacy Policy.
• Cloudflare — Turnstile, which checks that the registration and contact forms are being submitted by a person rather than a bot. Turnstile does not track you across websites. Use of this service is subject to the Cloudflare Privacy Policy.
• Constant Contact — our email newsletter provider, if you sign up for the mailing list.
• geoPlugin — converts your IP address to an approximate location so we can show you regionally relevant content.
• UPS — address validation, shipping rates, and package tracking for your orders.
• Our internal business systems — order, inventory, and customer records are processed in our warehouse and accounting systems to fulfill your orders.
• Legal requirements — we may disclose information to comply with applicable laws, regulations, legal processes, or governmental requests, or to protect the rights, property, or safety of Dale Electric Supply Co Inc, our customers, or others.

Cookies

We set the following cookies:

• Session cookie (essential) — keeps you signed in and your cart working; expires after 2 hours of inactivity.
• XSRF-TOKEN (essential) — protects forms against cross-site request forgery; expires with your session.
• Remember me (essential, optional) — set only if you check "remember me" when signing in, so you stay signed in on your device; lasts up to about 13 months.
• Cookie consent (essential) — records your analytics cookie choice for one year.
• Google Analytics (optional, consent required) — cookies such as _ga that help us understand site usage; set only if you accept analytics cookies, and last up to 2 years.

You can change your analytics choice at any time using the "Your Privacy Choices" link in the footer of every page. We also honor the Global Privacy Control browser signal: if your browser sends it, analytics cookies are disabled automatically.

Your Rights and Choices

Depending on where you live, you may have the right to access, correct, delete, or receive a copy of your personal information, and to opt out of targeted advertising or analytics. You can exercise these choices as follows:

• Access and correction — update your profile information at any time from your account page, or contact us for anything you cannot change yourself.
• Deletion — delete your account from your account profile page, or contact us to request deletion. Order records are retained after account deletion where required for legal, accounting, and warranty purposes.
• Analytics opt-out — use the "Your Privacy Choices" link in the footer, or enable Global Privacy Control in your browser.
• Any other request — email us at customerservice@dale-electric.com and we will respond as required by applicable law.

Security of Your Information

We take reasonable precautions to protect your personal information, including encryption of sensitive data in transit and at rest. However, no method of transmission over the internet or electronic storage is 100% secure, so we cannot guarantee its absolute security.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top of this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us at customerservice@dale-electric.com or write to us at Dale Electric Supply Co Inc, 174 Broad St., Glens Falls, NY 12801.